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WH Smith NA Opens Retail At BNA

WH Smith North America (WHSNA) has opened four new retail locations at Nashville International Airport (BNA), including Whiskey Trailhead, Natalie’s Candy Jar, Musicians Hall of Fame and Country Music Hall of Fame and Museum.

Whiskey Trailhead is a unique concept that highlights the distilleries along the iconic Tennessee Whiskey Trail, offering travelers a selection of full bottles of whiskey, merchandise and tastings available in-store.

Natalie’s Candy Jar serves signature specialties and confectionary gift items in a colorful, self-serve candy store aimed at both kids and adults alike.

WH Smith North America’s Musicians Hall of Fame concept at BNA pulled design inspiration from the real Musicians Hall of Fame, include a replica of the famous Sun City Recording Studio, where Elvis first recorded, a black guitar collage made of real guitars, a Jimi Hendrix “Purple Haze” record replica and a juke box with flying records.

The Country Music Hall of Fame and Museum offers novelty and specialty retail items, like t-shirts, rhinestone jean jackets, western hats, mugs, and more. There is also a special section dedicated to Hatch Show Print posters available for purchase in-store.

“Nashville is such a unique place and our teams at WH Smith North America are proud to provide travelers a place to take a piece of this great city home with them.” said Toby Keir, CEO of WH Smith North America, “It was a pleasure to work with the amazing teams at Fraport, USA, The Metropolitan Nashville Airport Authority, and our locally based ACDBE partners, Angela Mitchell Hill and Marti Emch, as well as our locally based brand partners, and we look forward to continuing our partnership in the future.”

WH Smith North America also operates MEEL, InMotion and The Arts District Market at BNA, and is a partner in Nasah’s Nurture-Nature.