The Paradies Shops and Univision Enterprises have teamed up to develop and operate Univision Newsstands and Univision Deportes Cafes for airport concessions programs.
“We are very excited to partner with Univision to offer retail and dining options to the expansive and growing Hispanic passenger base,” says Gregg Paradies, president and CEO of The Paradies Shops. “Univision’s commitment to recognizing and empowering the Hispanic-American community, combined with its success in leading social media efforts is a natural fit to offer travelers real-time access to culturally relevant premium Spanish content, cuisine and merchandise.”
Univision Enterprises, a division of Univision Communications Inc., focuses on three business: Univision Direct, which develops products and services to directly serve customers; Univision Consumer Products, focused on licensing; and Live Event Development and Activation.
“Over nearly five decades, Univision has built a strong brand affinity with Hispanic consumers and we are always looking for ways to strengthen our relationship and directly serve our consumers,” says Rick Alessandri, senior vice president of Univision Enterprises. “We are pleased to partner with an industry leader like Paradies to introduce Univision Newsstands and Univision Deportes Cafes to serve the fastest-growing consumer segment in the nation.”
